What is a Lottie Animation?
A Lottie animation is a vector-based animation file format that plays lightweight, scalable animations on web and mobile — created from After Effects animations and exported as a small JSON file using the Bodymovin plugin.
Developed by Airbnb in 2017, Lottie solved a long-standing problem in web and app design: how to display complex, high-quality animations without the file size and performance penalties of video or GIF files.
Why Lottie is Popular
Why Lottie animations are so popular: Tiny file size (a complex 5-second animation might be just 20–50KB), Vector quality (Lottie animations are resolution-independent and look crisp at any size), Interactive (Lottie animations can be controlled with JavaScript — played, paused, reversed, or scrubbed based on user interaction), and Cross-platform (the same Lottie file works on web, iOS, Android, and React Native).
Common uses on websites include animated logos and loading screens, illustrated hero sections, feature explanation animations, scroll-driven animations tied to user scroll position, and micro-interactions like checkbox animations, success states, and error states.
In Webflow, Lottie animations are natively supported and can be added through the Interactions panel or via a custom HTML embed. At Appsrow, we use Lottie animations to add premium, brand-forward motion to our Webflow builds.
Transform your website with expert Webflow development
From brand identity to Webflow development and marketing, we handle it all. Trusted by 50+ global startups and teams.